- Industry’s rapid growth paired with affiliates, loyalty and gaming programs creates higher retention
- Cryptocurrency making future of online gaming secure
- Plans to go public on exchanges in Canada, UK, Europe, and the U.S.
Mobius Interactive’s co-founder and COO Robin Lawson was recently interviewed by G&M News, a global source of gaming information (https://nnw.fm/m3tOd). Specializing in Esports, sports betting, casino and live casino, Mobius is excited about the future of the industry in 2021 and beyond. Lawson discussed the company’s rapid growth, how blockchain impacts the gaming industry and future plans for the company.
In September 2020, Mobius launched three brands: Mobius Bet, Aragon Casino and Club Double. Combining these brands with an affiliate platform and a full loyalty program has brought Mobius early success. The company will soon be implementing a gamification program to further empower the brands and succeed in the marketplaces they are entering.
Through the affiliate program, Mobius has partnered with more than 600 VIP and master gamers. These affiliates introduce high-value players to the company’s iGaming platform. Those gamers are then provided a personalized gaming experience through the company’s real-time CRM system. Rather than focus wholly on acquisition, the company is using the loyalty and gamification programs to increase engagement. These programs have been shown to increase daily wagering up to 30% while also increasing daily player activity by 60%.
Lawson went on to discuss significant changes in the online gaming community, from unprecedented growth during 2020 due to the pandemic and lockdowns to the use of blockchain and Bitcoin in the gaming industry.
“We are seeing improved payments on betting with cryptocurrencies like Bitcoin, which is one of a number of crypto depositing options we offer on all of our Mobius Interactive brands,” stated Lawson. “Crypto is becoming more trusted globally. In fact, it is competing with gold right now, so I think it’s very safe to say the future for our industry is incredibly bright and we have a lot of exciting new technologies to look forward to in this field.”
Over the next two years, Mobius has plans to consolidate the brands in all the regions the company enters as well as go public on exchanges such as Canada, UK, Europe and the United States.
For more information, visit the company’s website at www.MobiusInteractive.Ltd.
NOTE TO INVESTORS: The latest news and updates relating to Mobius are available in the company’s newsroom at http://nnw.fm/Mobius
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