- The expansion into social media platforms SNAP, Facebook, and Instagram has increased customer access worldwide
- NexTech’s 3D ads are in a position to leverage the $1.98 billion AR ad placement segment of the $6.87 mobile AR market
- Company pursuing a total of four unique verticals – Virtual Conference Platform, ARitize(TM) for eCommerce, ARitize(TM) 3D/AR Advertising Platform, and the future ARitize(TM) Hollywood Studios
- NexTech leverages its proprietary platforms to procure and expand partnerships with numerous blue-chip customers. Current customer base includes Amazon, Johnson & Johnson, ViacomCBS, Toyota, and Carnegie Mellon University
NexTech AR Solutions (CSE: NTAR) (OTCQB: NEXCF), a Toronto-based leader in the rapidly growing augmented reality (“AR”) industry, has gone live with enhanced 3D Google Ad functionality through the launch of WebXR. NexTech customers can now tap into Google’s vast network and deliver 3D ads that are streamlined and engaging and do not require application download. This upgrade leverages WebXR and also allows for an AR experience with each ad (https://nnw.fm/67Xul).
NexTech ads provide rich and robust analytics, giving customers access to better data-driven insight to capture impressions, clicks, interactions, and gain an overall picture of AR engagement data. “Digital consumers are looking for engaging immersive experiences. The combination of NexTech AR’s 3D model creation at scale with NexTech’s Ad Network now on Google Ads creates an incredibly valuable offering that accelerates our customer’s reach with higher engagement levels,” NexTech CEO Evan Gappelberg said. “The Google Display Network reaches 90 percent of internet users worldwide, across millions of websites, news pages, blogs, and Google sites like Gmail and YouTube.”
In addition to the enhanced Google Ad functionality, NexTech announced that it has advanced into the next generation of Ad technology by integrating with social media platforms (SNAP, Facebook, Instagram) and broadening the company’s 3D/AR ad reach. Each of these platforms brings a unique and diverse viewing audience for NexTech’s 3D ads due to the high numbers of daily active users on each platform – 293 million on SNAP, 1.9 billion on Facebook, and 500 million on Instagram. The most recent integration has now increased NexTech’s customer access across users worldwide (https://nnw.fm/EJq2a).
NexTech’s complete end-to-end AR platform was designed to help businesses increase online sales. Alongside ARitize(TM) 3D/AR Advertising Platform, the company also offers:
- Virtual Conference Platform: an advanced AR and video learning system platform for events that leverages a SaaS model that gives an organization the ability to create engaging virtual event management
- ARitize(TM) for eCommerce: launched in 2019, the SaaS platform for webAR serves as a full-funnel end-to-end eCommerce solution for the AR industry and utilizes the proprietary ARitize 360 App for 3D product capture
- ARitize(TM) Hollywood Studios: currently in development; a means of producing immersive content using 360-degree videos and AR as a primary display platform
The company’s goal is to leverage these platforms to procure and expand partnerships with numerous blue-chip customers. The current customer base includes Amazon (NASDAQ: AMZN), Johnson & Johnson (NYSE: JNJ), ViacomCBS (NASDAQ: VIAC), Toyota (NYSE: TM), and Carnegie Mellon University.
With its proprietary platforms, NexTech is uniquely positioned to tap into growth opportunities available on the expanding mobile AR market. According to ARtillery Intelligence’s Mobile AR Global Revenue Forecast 2020-2025, the annual reported revenue for mobile AR was $6.87 billion in 2020. This amount is expected to grow at a CAGR of 30.5%, resulting in a revenue total of $26.05 billion in 2025. NexTech has the potential to disrupt the $1.98 billion AR ad placement segment of this market, which is the second-highest category after enterprise productivity and before consumer in-app purchases (https://nnw.fm/O3zfd).
For more information, visit the company’s website at www.NextechAR.com.
NOTE TO INVESTORS: The latest news and updates relating to NEXCF are available in the company’s newsroom at https://nnw.fm/NEXCF
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