Tuesday, November 29, 2016

eXp World Holdings, Inc. (EXPI) Keeping Up-To-Date with Buyer Demographics

According to The National Association of Realtors (http://nnw.fm/4IfCb), this October was the second month in a row to show incredible sales peaks in existing home sales, registering the highest sales rate in nearly 10 years. With existing home sales skyrocketing for yet another month, it is no surprise that real estate agencies are looking for ways to maintain a competitive edge, anxious to better serve their customers based upon preferences and demographics. eXp World Holdings, Inc. (OTCQB: EXPI), the holding company for eXp Realty LLC, a unique agent-owned cloud brokerage, believes in just this. In order to maintain a competitive edge, EXPI stays up-to-date with not only the current geopolitical and economic changes in both the U.S. and Canada but also the volatility in various markets, employment rates, and all technological changes.

The National Association of Realtors published an article, entitled ‘Protecting Your Brand Online: Social Media Tips for Real Estate Professionals’ (http://nnw.fm/cBsP3), which highlights the importance of maintaining a strong position within the virtual world. EXPI works through a cloud office environment, allowing brokers and agents to work, attend classes, strategize, and collaborate through a virtual medium while efficiently serving customers in their search for a new home. The company is the first truly agent-owned brokerage, allowing it to increase broker and agent listings and sales while reducing overhead costs.

However, the changing real estate scene is not just about advances in technology. The diversity of future homebuyers is expected to transform the real estate industry as a whole. During the buyer preferences forum (http://nnw.fm/fOl1M), organized by Realtor University, professionals discussed the changing demographics in the U.S., new home preferences, and the livability needs of current and future home buyers. According to the research, nearly every generation has a strong desire to own their own property. The article pointed out that, despite technological advancements, “This tough environment for buyers and sellers further demonstrates the importance of real estate businesses being based on relationships and face-to-face interactions.”

eXp World Holdings combines advanced technology from its cloud-based environment with the value that consumers see from working face-to-face with professionals. Because many future home buyers start their searches online, the company cuts costs by cutting out physical brick and mortar offices, yet maintains a high level of service by navigating the home buying process with clients while giving information and comparative perspective on properties. Agents at EXPI provide local market expertise, negotiating and advocating on their clients’ behalf.

For more information, visit the company’s website at www.eXpWorldHoldings.com

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