Wednesday, March 17, 2021

Green Hygienics Holdings Inc. (GRYN) Continues to Strengthen Brand Portfolio Through Acquisition of Primordia

 

  • GRYN closes acquisition of assets of leading hemp supply cultivation and company Primordia
  • “We are at the forefront of a growing, dynamic new sector within the biotech industry,” says CEO
  • Green Hygienics focused on building strong portfolio in industry expected to reach $15.26 billion by 2027

Green Hygienics Holdings (OTCQB: GRYN) has been working for months to reach an objective — a goal that the company accomplished with the recent announcement that it had closed on the acquisition of certain assets of Primordia (https://nnw.fm/Yd9IZ). This strategic move brings GRYN a significant step closer to its goal of building a portfolio of e-commerce sites that target specific market segments and expanding its supply chain potential.

The assets acquired through the transaction include Primordia inventory, equipment, brands and trademarks, plus an e-commerce site, customer base and relationships that provide the potential for up to 10,000 acres of contract cultivation.

“We are at the forefront of a growing, dynamic new sector within the biotech industry,” said Green Hygienics CEO Ron Loudoun. “The demand side continues to grow rapidly, while on the supply side the learning curve is steep and opportunities for valued acquisitions will arise. Our first e-commerce site is for the boutique brand Sol Valley Ranch, and the Primordia acquisition will target farm-direct bulk wholesale buyers. When you consider the improved ROI created through sales of finished product, it makes sense to develop or acquire a portfolio of e-commerce sites that target specific market segments. This acquisition will generate immediate cash flow for Green Hygienics.”

A seed-to-soil, single-origin hemp supply company, Primordia intends to continue operation but under a different name. The acquisition agreement also noted that it will not compete with Green Hygienics in this sector.

Green Hygienics’ strategic focus on building a strong portfolio bodes well for the company as it strengthens its position in the hemp industry, which is expected to reach $15.26 billion by 2027 (https://nnw.fm/RyiT9). GRYN plans to build that portfolio by finding, acquiring and developing strategically positioned businesses; the company is also looking for the best innovations within the hemp industry.

The company’s corporate mission is to adhere to the highest standards of operations in consistently delivering safe and premium-quality products to consumers as well as to partner with consumer packaged goods (“CPG”) and pharmaceutical companies. As it focuses on this mission, Green Hygienics will leverage its state-of-the-art technologies to open a new world of novel cannabinoids and targeted biodelivery systems designed to solve the pressing issues of stability, pharmacokinetics, biological tissue penetration and bioavailability.

GRYN’s commitment to become the most highly certified hemp company in the industry offers investors an opportunity to connect with a company dedicated to delivering safe and premium quality products to consumers as well as CPG and pharmaceutical companies. With FDA certifications to prove the highest operating standards, Green Hygienics seems well positioned to offer growth potential in a market that is demanding quality.

For more information about this company, visit www.GreenHygienics.com.

NOTE TO INVESTORS: The latest news and updates relating to GRYN are available in the company’s newsroom at http://nnw.fm/GRYN

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